Jack Luke Doop has built a successful food truck empire over the past 30 years. As an expert in his field, he knows the frequent mistakes that cause food trucks to fail, but he also knows how to prevent many of these blunders to ensure your business’s success. His book Food Truck Business Bible contains a complete strategy to ditch your desk job and instead hit the road with a booming food truck business. As a 57-year-old married man and father of two, Jack values the fact that he can bring in more than 6-figure per year to care for his family, and he wants to help you thrive too. Although food trucks are a fun way to make money, Jack knows that serious business planning is necessary for it to be profitable and sustainable. Passionate about this industry, he wants to share everything he knows with fellow entrepreneurs, including creating a competitive and appealing concept, a viable business plan, and a solid marketing strategy, right down to the equipment and supplies you need. When Jack is not feeding crowds of people out of a food truck, he is creating culinary masterpieces for friends and family at home. As a family man obsessed who has turned his passion for cooking into a business, you can trust him to help you set up a lucrative food truck enterprise.
