Unfair Comparisons: Nuancing the "Sold, Not Bought" Category
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US$6.99
Maria Ferrante-Schepis is a published author, consultant and established thought leader for insurance and finance professionals and executives. Her Amazon bestselling book, "Flirting with the Uninterested; Innovating in a 'Sold Not Bought' Category," published in 2012 and co-authored with Mike Maddock, explored the challenges and opportunities in the insurance industry. Her second book, "Unfair Comparisons; Nuancing The 'Sold Not Bought' Category", continues this insightful journey, exposing subtle and not so subtle nuances that will help the industry make further progress.
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