Roman Zykov

- 20 years of experience in data analysis, holds a master’s degree in applied mathematics and physics. - Founded Retail Rocket, the leading provider of e-commerce recommendation systems (SaaS) with offices in Europe and South America. - Created analytics from scratch for the online retailer Ozon.ru (worth $10 billion Nasdaq). Roman Zykov was born in 1981. After completing his undergraduate studies in 2004, Roman went on to earn a master’s in Applied Physics and Mathematics at the Moscow Institute of Physics and Technology (MIPT). Roman started his career in data science in 2002 as a technical consultant at StatSoft– the U.S. developer of the STATISTICA statistical data analysis software. In 2004, he was hired as head of the analytical department of the Ozon.ru online store, where he created analytical systems from scratch, including web analytics, database analytics and management reporting, while also contributing to the recommendation system. In 2009, he advised on a number of projects for Fast Lane Ventures investment fund and the gaming industry. In 2010, Roman was hired to lead to analytics department of the online retailer Wikimart.ru. In late 2012, he co-founded RetailRocket, a marketing platform for online stores. The company is currently the undisputed market leader in Russia and successfully operates in Chile, the Netherlands, Spain and several other countries. Roman ran the blog Analytics in Practice from 2007 where he evangelized data analysis as it applies to business problems in ecommerce. He has spoken at numerous industry conferences, including the Russian Internet Forum, iMetrics and Gec 2014 (with Arkady Volozh of Yandex), as well as at business conferences in Dublin and London, the U.S. Embassy (American Center in Moscow), and 10 About the Author Sberbank University. He has also published in PwC Technology Forecast, ToWave, Vedomosti and Sekret firmy. In 2016, Roman has talked about on hypothesis testing at MIT in Boston (ACM RecSys). In 2020, he was nominated for a CDO Award.