Ross Jackson

I'm a patient recruitment specialist, based in Manchester, England. Having started out with digital marketing in 1998, I quickly developed a specialism in the healthcare niche, evolving into a focus on clinical trials and the problems of patient recruitment and retention. My first book on the topic - ‘Patient Recruitment for Clinical Trials using Facebook Ads’ - resulted in my being described as ‘the Godfather of social media patient recruitment’. Over the years I've branched out from the purely digital, and now operate in an advisory capacity helping sponsors, CROs, sites, solutions providers, and others in the industry to improve their patient recruitment and retention capabilities, having advised and consulted on over a hundred successful patient recruitment projects.