Wendy Louise Wilder

Wendy Louise Wilder is a database architect and website developer turned digital strategist. She utilizes Aesthetic Intelligence and leading-edge digital practices to build beautiful demand and lead-generating systems. They are integrated into the customer journey to increase traffic, engagement, and leads. The BASE3 Digital Strategy Method presented in her books emerged from her observation that businesses need a clearer path for making digital marketing decisions. She architected a framework that uses logic to determine how to combine the human decision-making process with content and communication channels. Wendy has worked with a wide range of businesses. This includes the World Health Organization, World Bank, Banana Republic and Publicis, plus US based organizations such as ABC Languages, Heald College, and the Foresight Nanotechnology Organization. She also has worked with hundreds of small business owners and solopreneurs. Wendy holds a Master of Science Degree in Technology Management. She spends weekends exploring the San Francisco Bay, discovering restaurants, playing with her band, and wrangling her three highly opinionated Gen Z teenagers.