Yulin S Lee

As a woman, a daughter, a sister, a wife and a mother, Yulin deeply understands the multiple roles that women play throughout their lives. Having gone through 2 career transitions, Yulin personally witnessed the key role money plays in enabling our life choices. After having worked in the real estate and financial industry for 10 years, Yulin founded Project M: Mind & Money, a financial coaching company whose mission is to help women from around the world step up and step into their power around money and finance. Yulin has helped hundreds of women build confidence and get clarity around their finances, from understanding the financial ramifications of owning a home, becoming smarter consumers, to having a financial life plan that they can execute on. Most importantly, she helps clients transform their subconscious negative money beliefs to unleash their full potential. Her unique approach of integrating money mindset work with practical money management skills allows her clients to become self empowered and perpetually confident. Clients hire her because they are sick and tired of always worrying about money. They are waking up to the realization that if they don’t start working on their finances now, they will never get to have a financially secure retirement. They need guidance and support to get on a path to achieving their financial and life goals. Yulin also works with women who are going through a divorce. These are women who had been focusing their attention on taking care of the family while leaving all the financial responsibilities to their spouses. But when they end up in a divorce situation, they get the double whammy. Yulin helps her clients sort through their finances during the divorce process, while creating a financial plan for the next chapter of their lives. By holding their hands, Yulin works as their co-pilot on a tumultuous flight for a safe landing. Yulin believes that as a woman, an individual, having financial independence is an expression of self love and self respect.