关于作者
Co-author of the Royal Society nominated international bestseller 'Yes! 60 Secrets from the Science of Persuasion' Steve's work applying behavioural science to business and public policy has featured in the national and international press including BBC TV & Radio, The Times, New York Times, Harvard Business Review and Time magazine.
He penned the original, now world-famous set of Tax Letters that generated millions in extra revenue for the UK Government and his popular business columns are read by over 2.1 million people every month.
Visiting Professor of Management Practice and Behavioral Science at Columbia Graduate Business School NY, Steve is also a guest lecturer on Executive Education Programs at Harvard Business and the London School of Economics.
He lives in London.
