Marc Fetscherin

Dr. Marc Fetscherin is a globally recognized marketing professor, ranked among the top 1% of scientists by Stanford University, the AD Scientific Index, and Research dot com. In addition to his academic career, Marc is a passionate author of children's books, blending his love for storytelling with his professional expertise. Inspired by his daughters, Margaux and Mireille, and their shared love for Halloween, Marc’s latest book, Bones is Back: A Family Tradition for Halloween, introduces Bones, a playful skeleton who brings daily pranks and surprises to families throughout October, creating lasting memories and sparking children’s curiosity. His earlier work, We Are Family but Not Married, was inspired by his own experience navigating divorce, offering a compassionate way for parents to explain new family dynamics to their children. With a focus on family traditions and imaginative engagement, Marc’s books aim to foster joy and connection for both parents and children