William Lafarge is a French artistic and advertising director who has co-created several communication agencies in France and Canada and has worked for a long time between North America, Europe and China. Passionate about historical stories, primitive arts and Pop Culture, he imagined the Wadé Universe (featuring a mixed African European character fruit of colonization) during his many business trips. Young dad (of two girls aged 10 and 4) this eternal teenager, hard-working, 52-year-old is slowly recovering from a stroke that happened at the end of 2021. Today he is living his best life with his adored family by the sea ocean on the French Atlantic coast.
