Natalie Foley

Natalie Foley is the author of The Experimentation Field Book: A Step-by-Step Project Guide & is passionate about getting a new product or program from 0 to 1 and then on the path to scale. Currently, she leads a team that designs, test & launch new products & services at Opportunity@Work, a startup social enterprise that is rewiring the labor market for the 71M workers in America who are STARs* (Skilled Through Alternative Routes, instead of a four-year degree). Previously, she served as the CEO of Peer Insight, a venture studio and innovation consulting firm. She has contributed to dozens of new business ventures with clients like Kimberly-Clark, AARP, Canon, the Good Samaritan Society and ArcBest, several of which have become multi-million dollar revenue streams. Before Peer Insight, Natalie worked at PricewaterhouseCoopers & IBM, where she led strategy and tech projects in various countries, and across all organizational functions, and both private & federal clients. She holds an MBA from UVA’s Darden School of Business and a BA in Psychology from The College of William & Mary.