Alan Burton

Alan Burton has spent 30 years in the Communications/PR field in Texas and Oklahoma. He began his career as a sportswriter before embarking on a career in public relations in common education (K-12) and higher education. His writing has earned awards from the Associated Press, the Texas School Public Relations Association, and the Oklahoma College Public Relations Association. Burton has authored five Texana-related books on such topics as sports, music and celebrities. In 2016, he released "Squib-Kick It To A Fat Guy…and 699 more memorable quotes from the Playbook of Coach Mike Leach.'' Burton's newest book is "Go to the Games with Humble – Kern Tips and the Golden Age of SWC radio.'' Humble/Enco/Exxon sponsored SWC football radio broadcasts for 44 consecutive years, from 1934 to 1977, and during most of that time, televised games were few – limited to a few national and regional games of the week. Over the years, many famous names occupied the Humble broadcast booth, including top play-by-play man Kern Tips, the Voice of the Southwest Conference, and his sidekick, Alec Chesser. Following Tips’ death, Connie Alexander ably assumed the role of top announcer, accompanied on a frequent basis by color announcers Stan McKenzie and Dave Smith. Other broadcasters familiar to longtime SWC football fans included the likes of Frank Fallon, Jack Dale, Glenn Brown, and Gene Elston.