Matt Dixon MSc

"Matt Dixon is an exercise physiologist and an elite triathlon coach. He is founder and CEO of Purple Patch fitness, a coaching company that caters to triathletes and endurance enthusiasts of all levels, from World Champions to beginners. Dixon’s Purple Patch athletes have earned over 295 professional Ironman® and Ironman 70.3® championships and podium finishes, 110 of which are wins. Dixon has helped over 300 athletes to qualify for the Ironman World Championship in Kona, Hawaii, and also coached the 2016 70.3 Champion of the World - Tim Reed. Outside of Purple Patch, Dixon is a Master Coach for Ironman® University, Lead Hydration Advisor at CamelBak, and Power Training Expert at PowerTap. Dixon is a former professional triathlete and two-time Olympic trials finalist in swimming. He has a master’s degree in clinical and exercise physiology and contributes regularly to Triathlete, Triathlete Europe, and LAVA magazines. He has also been featured in the Wall Street Journal, New York Times, Outside, Men’s Fitness, and Men’s Health."