Bernie Smith

Bernie coaches businesses to develop meaningful KPIs and present their management information in the clearest possible way to support good decision making.

Frustrated by the random way in which performance measures are often chosen and implemented, Bernie set up Made to Measure KPIs in 2007. The goal was to develop simple, structured and repeatable ways to create KPIs that normal humans could design and use to improve businesses.

Using the experience (and scars) of working with a huge variety of organisations over his consulting career, Bernie has boiled that experience down into simple, sensible and practical advice on performance measurement. His books aim to share that expertise in a down to earth and conversational style.

Bernie lives in Sheffield, UK, with his wife and two children and some underused exercise equipment.