Robin Robinson is involved in many parts of the whiskey and spirits industry. His consulting firm is a trusted "brand sherpa" for small, independent spirits and wine producers entering the US marketplace. In addition to the longest running whiskey class in the US, WhiskeySmackdown at the Astor Center in NYC (now in its 14th year), he runs classes and workshops on marketing, sales and brand ambassadorship. He is on the faculty of Moonshine U in Louisville for Route-to-Market, is an Executive Steward of the Stave and Thief society and an accredited member of the BNIA (for Armagnac). He is one of 100 international judges for the Concour Mondial des Bruxelles Spirits Selection, a prestigious international spirits competition and judges spirits for The John Barleycorn Society. Robin lives in New Jersey and "The Complete Whiskey Course..." is his first book.