Rita Martins

Rita Martins is a strategic senior leader with a distinguished track record in financial services, fintech and Web3. She serves on the advisory boards of a range of startups at the intersection of finance and DeFi, blockchain, digital assets and crypto. Previously, Rita was the Global Head of FinTech Partnerships at HSBC, where she played a key role in incubating and accelerating disruptive technologies, creating significant advancements in the fintech landscape. Her extensive background also includes strategy and digital transformation roles at Accenture and Ernst & Young, where she led large-scale digital transformation projects, helping clients achieve strategic milestones. Rita holds a master’s degree in business administration with a major in finance. She grew up in Portugal and currently lives in London.