LAURA ERIKSON

Laura Erickson is a passionate psychologist committed to helping people discover their life purpose and overcome negative emotions. Laura's academic pursuits reflect her deep commitment to understanding human behavior. Her doctoral thesis focused on childhood trauma, and she continues to actively analyze, reflect, and write about psychology topics. She also researches mindfulness and the impact of positive thinking on the human brain and is an expert on cause and effect and how to address them. Her greatest supporter in life is her husband, Daniel. Daniel Erickson is a distinguished professor of psychology, author, and expert in the science of brain influence and manipulation. With a lifelong fascination with the way people think, act, and interact, Daniel has dedicated his career to uncovering the hidden forces that shape human behavior. His journey into psychology began early in life, sparked by a sharp analytical mind and a love for debate. As a champion debater in his youth, he honed the art of persuasion, argumentation, and logical reasoning, which later became the foundation for his deep dive into the world of influence. A curious and restless thinker, Daniel also explored magic and illusions, fascinated by how perception could be manipulated to create seemingly impossible realities. It was his discovery of Machiavelli’s The Prince that cemented his path into the study of power dynamics, leading him to years of research in psychology, cognitive science, and behavioral influence. Today, as a Doctor of Psychology, he shares his insights with students, professionals, and readers worldwide, helping them understand the subtle yet powerful psychological tactics that govern everyday interactions. Alongside Laura Erickson, Daniel is part of a dynamic team of scientific psychologists dedicated to teaching, researching, and speaking at global symposiums. Their work explores both the ethical applications and potential dangers of psychological influence, empowering individuals to recognize manipulation, build resilience, and use persuasion effectively in their personal and professional lives. Daniel’s books are known for their accessible style, blending psychological theory with real-world applications. Whether decoding the art of persuasion, unraveling the mechanics of influence, or exposing the tactics of dark psychology, his work provides readers with valuable knowledge to navigate the complexities of human interaction.